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2024 Mercedes Vision AVTR Price, Specs, Top Speed, Images

Mercedes-Benz Vision AVTR

Mercedes Vision AVTR

Rs 1.81 – 2.06 Crore
Expected Ex-Showroom Price

Check VariantsView Images

Mercedes Vision AVTR Summary

The Mercedes Vision AVTR is a concept car that was unveiled at the Consumer Electronics Show (CES) in Las Vegas. This concept car represents Mercedes-Benz’s vision for the future of sustainable and innovative automotive design. It is designed in collaboration with the creators of the movie “Avatar,” including director James Cameron and his production company, Lightstorm Entertainment. The Mercedes Vision AVTR houses an electric powertrain that generates around 469 horsepower and it gets an all-wheel drivetrain.

Mercedes Vision AVTR Key Specifications

Engine TypeElectric Powertrain
Battery Graphene-Based Battery
Power469 hp
Range700 km
Fuel TypeElectric
Seating Capacity 2

Mercedes Vision AVTR Price in India and Variants

VariantExpected Ex-Showroom Price
Mercedes Vision AVTRRs 1.81 – 2.06 Crore

Mercedes Vision AVTR Colours and Images

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Key Features

  • Organic Design with a Sleek and Aerodynamic Shape
  • LED Headlamps, Taillamps, and Daytime Running Lamps
  • Horizontal LED Light Bar at Front and Rear
  • 33 Multi-Directional Movable Bionic Flaps
  • Illuminated Spherical Wheels with Mercedes Logo
  • Glass Doors with Biometric Access
  • Powerful Electric Powertrain
  • Graphene-Based Organic Battery Technology
  • All-wheel Drivetrain with Torque Vectoring
  • Intelligent and Interactive Sensors
  • Battery Fully Charged in Less than 15 Minutes
  • 0g/ml CO2 Emissions and 435 Miles Driving Range
  • Vegan DINAMICA Leather Interior
  • Gesture Control Technology
  • Karuun Wood Flooring
  • Rose Gold Tyre Rim Arms
  • Wide View Digital Screens on the Dashboard

Pros and Cons


  • The Mercedes Vision AVTR boasts a futuristic and eye-catching design inspired by nature.
  • Mercedes-Benz has emphasized the use of sustainable materials in the construction of this concept car.
  • It showcases cutting-edge technologies, including biometric control, gesture control, and advanced connectivity.
  • Its spherical wheel design not only adds to the vehicle’s futuristic aesthetic but also enables innovative omnidirectional movement.
  • The biometric control system can recognize the driver’s physiological signals and could enhance safety and personalization.


  • It is a concept car, so some features may be skipped on the final production-spec model.
  • When launched, the Mercedes Vision AVTR is expected to carry an exorbitant price tag.

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Mercedes Vision AVTR Overview

Design and Styling

The Mercedes Vision AVTR design and styling are characterized by its futuristic, nature-inspired aesthetics, innovative features, and sustainable design elements. Its design is intended to evoke a sense of harmony with the natural world, in line with the themes of the “Avatar” movie. The car features flowing and organic shapes, both inside and out. Its curvaceous lines and forms evoke the imagery of creatures and plants found in the movie’s fictional world of Pandora. It incorporates various LED elements on the exterior, including an illuminated front grille and intricate patterns of lights that respond to the car’s movements. These elements add to the visual appeal and futuristic look of the vehicle. The Mercedes AVTR exterior materials are chosen with environmental considerations in mind, reflecting a commitment to eco-friendliness and responsible design.

Engine, Drivetrain, and Transmission

It is equipped with an all-electric powertrain consisting of four electric motors, one for each wheel. The Mercedes AVTR is capable of producing up to 469 horsepower. Its electric powertrain provides instant torque, allowing it to accelerate to higher speeds quickly. It comes with an all-wheel drivetrain with torque vectoring provides precise control and improved performance. Mercedes has equipped it with a fully variable torque distribution system that enhances efficiency and improves driving dynamics. Each wheel of the Mercedes Vision AVTR can be driven separately depending upon the driving conditions and environment. It also features a unique and innovative technology called “crab movement”. This technology allows the vehicle to move sideways at an angle of up to 30 degrees, in addition to traditional forward and backward movement.

Battery, Charging, and Driving Range

The Mercedes Vision AVTR is equipped with a graphene-based battery pack. Graphene, a carbon-based material, is known for its strength and conductivity, which can be advantageous for battery performance. The Graphene-based batteries are more energy-efficient and environment-friendly compared to traditional lithium-ion batteries. Mercedes-Benz terms this battery pack as “organic battery technology” and the brand also claims that it’s 100% recyclable. The graphene-based battery pack on the Mercedes AVTR has a capacity of 110 kWh, which enables it to achieve an impressive deriving range. It comes with conductive charging technology that provides exceptional fast charging capabilities. The battery can be fully charged in less than 15 minutes, which is really impressive. Mercedes Vision AVTR has a driving range of 700 kilometres, per single charge.

Steering, Suspension, and Brakes

Its chassis is built upon a specially designed platform that incorporates lightweight materials, advanced composites, and structural elements to support the unique design and features of the concept. Given the emphasis on sustainability, the chassis materials of the Mercedes Vision AVTR include eco-friendly components and construction methods that minimize the environmental impact. It comes with an adaptive suspension system that can adjust the damping rates and ride height based on driving conditions and driver preferences. Mercedes Vision AVTR comes with a high-performance braking system with regenerative braking. The regenerative braking system converts kinetic energy back into electrical energy, which is then stored in the battery for future use, improving overall efficiency and extending range.

The Mercedes Vision AVTR concept car features an innovative and unconventional steering system designed to align with its futuristic and sustainable vision for mobility. It does not feature a traditional circular steering wheel with spokes that you find in conventional vehicles. Instead, it employs a different form of control interface for driving and interacting with the vehicle. At the centre of the cabin, the Mercedes Vision AVTR features a central control panel that serves as the primary interface for controlling the vehicle’s movements, navigation, and various functions. The control panel consists of a touch-sensitive control panel, gesture recognition technology, and haptic feedback. Mercedes Vision AVTR steering system incorporates advanced gesture control technology, enabling the driver to control various vehicle functions through hand movements and gestures. The unconventional steering interface aims to make the driving experience more interactive and intuitive.

Wheels and Tyres

One of the most distinctive features of the Mercedes Vision AVTR is its spherical wheels. These wheels are unconventional in shape, resembling large spherical orbs instead of traditional circular wheels. The spherical wheels are designed to enable omnidirectional movement, allowing the vehicle to move not only forward and backwards but also laterally, much like a crab. This capability is made possible by the wheels’ ability to rotate independently and freely in multiple directions. Omnidirectional movement significantly enhances its manoeuvrability. The spherical wheels of the Mercedes AVTR also feature integrated lighting elements, adding to the car’s overall visual appeal.

Biometric Control & Gesture Control

Another noteworthy feature of the Mercedes Vision AVTR is its biometric recognition system. The vehicle can recognize the driver’s physiological signals, such as their heartbeat and breathing patterns, to create a more personalized and intuitive driving experience. This biometric data can be used to adjust various vehicle settings and features. By analyzing the driver’s biometric data, the vehicle can adapt to the driver’s preferences and needs. The Mercedes Vision AVTR also employs advanced gesture control technology, allowing the driver and passengers to interact with the vehicle’s systems using hand movements and gestures. Gesture control provides an intuitive and natural way to engage with the vehicle’s functions. The system allows users to customize and assign specific gestures to control various vehicle features.

Interior Design

The interior design of the Mercedes-Benz Vision AVTR concept car is a bold departure from traditional automotive interiors. It’s inspired by nature and biotechnology, creating an immersive and futuristic environment that aims to redefine the relationship between the driver, passengers, and the vehicle itself. Its interior design is inspired by natural forms and shapes, aligning with the concept of living in harmony with nature. This includes the use of flowing lines, shapes, and organic patterns in the cabin’s design. Sustainable design is a fundamental aspect of Mercedes AVTR’s interior. Mercedes-Benz used eco-friendly materials, including DINAMICA vegan leather and recycled plastics, to construct various interior components. The use of sustainable materials reinforces the concept car’s environmental consciousness. Overall, the interior of the Mercedes-Benz Vision AVTR aims to create an immersive and holistic driving experience that blurs the boundaries between the vehicle and its occupants.

Interior Features

The Mercedes Vision AVTR features a central control console with touch-sensitive surfaces and interactive displays. This console serves as the primary interface for controlling the vehicle’s movements, navigation, and various functions. The dashboard appears to float in front of the driver and passenger. It incorporates advanced displays and augmented reality elements to convey important vehicle information and enhance the driving experience. The seats in the Mercedes Vision AVTR concept car are designed to be lightweight and ergonomic, resembling organic shapes. They appear to float within the cabin, giving passengers the sensation of sitting in a natural environment. The interior lighting is carefully designed to create different moods and ambience within the cabin. It can be adjusted to provide a soothing and immersive atmosphere.

Mercedes Vision AVTR Price in India and Launch Date

Mercedes-Benz showcased the Vision AVTR concept in 2020, and it is expected to go into production in the near future. The brand has not disclosed any fixed launch timeline for this vehicle as of now. The production-spec version of the Mercedes AVTR may differ significantly from the concept model due to practical considerations and market demand. The Mercedes Vision AVTR price in India is expected to range between Rs 1.81 to Rs 2.06 Crore. While the price of Mercedes AVTR in the United States and other Western markets is anticipated to be in the range of $ 210,000 to 250,000 US Dollars.

Our Verdict on the Mercedes Vision AVTR

The Mercedes-Benz Vision AVTR is considered a noteworthy concept car for several reasons, primarily based on its innovative and forward-thinking design and technology. Its design is truly futuristic and avant-garde, making it stand out from conventional cars. It features cutting-edge technology, including advanced biometric recognition, gesture control, augmented reality displays, and omnidirectional movement capabilities. These features are designed to redefine the driving experience and human-vehicle interaction. It combines sustainability with luxury, showcasing that eco-friendly features and high-end design can coexist in a vehicle. The Mercedes Vision AVTR concept car envisions a driving experience that goes beyond conventional vehicles.

Mercedes Vision AVTR Specifications

Engine and Transmission

Engine TypeElectric Powertrain
Battery TypeGraphene-Based Battery
Battery Capacity110 kWh
Charging TypeFast Charging
Charging TimeLess Than 30 Minutes
Fast Charging Yes
Emission TypeZero Emission Vehicle
CO2 Emission0g/ml
Drive TypeAll-wheel Drive with Torque Vectoring

Power, Mileage, and Top Speed

Max Power 469 Horsepower
Max TorqueTBA
Range700 km
Top Speed250 km/h
0-100 Km/h<5 seconds

Chassis, Steering, and Suspension

Chassis Lightweight Alloy Chassis
Body TypeRoadster
Steering TypeJoy Stick
Front Suspension Adaptive Sel Levelling Suspension
Rear Suspension Adaptive Sel Levelling Suspension

Brakes, Wheels, and Tyres

Front Brake TypeVentilated Disc
Rear Brake TypeVentilated Disc
Wheel TypeSpherical Wheels
Front Wheel Size 18 Inch
Rear Wheel Size 18 Inch
Tubeless TyresYes

Dimensions, Weight, and Capacity

Ground Clearance 100-120 mm
Kerb Weight TBA
Seating Capacity 2
No. of Doors 2

Safety Features

NCAP RatingNot Rated
Brake Assist Yes
Anti-Lock Braking SystemYes
Traction Control SystemYes
Electronic Stability ControlYes
Electronic Brake Force Distribution Yes
Tyre Pressure Monitor SystemYes
Hill Start AssistYes
Hill Descent ControlNo
Parking Assist Yes
Parking Sensors Yes
Parking Camera Yes
Central Locking Yes
Child Safety Door LocksYes
Seat Belt AlarmNo
Engine Immobilizer Yes
Anti-Theft AlarmYes

Exterior Features

Headlights LED
Tail Lights LED
Fog LightsLED
Turn IndicatorsLED
Daytime Running LightsLED
Front WiperAutomatic
Rear Wiper Automatic
Sunroof Full Glass Roof
Roof Rails No

Interior and Convenience Features

Seat TypeVegan Leather-Trimmed Seats
Adjustable Driver SeatYes
Adjustable Passenger SeatYes
Adjustable Headrest Yes
Heated SeatsYes
Power WindowsYes
Air Conditioner Yes
Automatic Climate ControlYes
Infotainment SystemDigital Touchscreen with Gesture Control
Audio SystemYes
Keyless Entry Yes
Push Button Start/StopYes
Cruise Control Yes
Driving ModesYes

Mercedes Vision AVTR FAQs

Is the Mercedes-Benz Vision AVTR real?

Yes, the Mercedes-Benz Vision AVTR is a concept car unveiled in 2020. It represents Mercedes-Benz’s vision for the future of sustainable and innovative automotive design and technology.

Is the Mercedes Vision AVTR an electric car?

Yes, it features an electric powertrain consisting of four electric motors that are powered by a graphene-based battery.

How fast is the Mercedes Vision AVTR?

Its electric powertrain produces nearly 469 horsepower at peak, allowing the Mercedes Vision AVTR to achieve of top speed of nearly 250 km/h.

What is the price of the Mercedes-Benz Vision AVTR?

The price of Mercedes Vision AVTR in India is expected to start at Rs 1.81 Crore. While its price in the United States is anticipated to range between $ 210,000 to 250,000 US Dollars.

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